Can anyone help me understand why this person is thinking this way?

as soon as he said Kid Kudi was in his top 5 you should have realized right then and there , that there is nothing you can do jk nah for real some people are like that. My best friend is in to all types of stuff, i make him cds all the time, and he says , nah that is too gangster, too hard give me some drake and rick ross... im puttin like lupe fiasco and **** on there and hes saying its too underground. To me its not underground and not hard, but to him it is, so it all depends on the person